![]() "At 83 years old, she is more vibrant and has more personality than most people," Bart said. And IMG boasts 83-year-old beauty China Machado, the current face of Cole Haan. Christie Brinkley, the legendary supermodel whose career is still soaring at the age of 59, recently signed. IMG also represents Kate Moss, one of the biggest earners in the busines, who turns 40 in January. "At IMG, if you're a talented model, we're going to work with whatever you are," he said, noting IMG's roster of talented fortysomething models, including Carolyn Murphy and Stephanie Seymour. "I'm not saying that everyone is going to be receptive to it, but we're going to try."īart is also working to mold IMG into an ageless agency. Now, "if you don't fit the sample size, you might not be working, which is what sparked this new integration," Bart explained. "We might not win in certain aspects of it and it might take a while for companies to adapt to what we're trying to do, because we still have to work with the industry and if they ask for a sample size, we have to deliver." Bart hopes IMG can "switch up the ask" and send clients models who have 40-inch hips if they're better suited the job than a sample size model with 34-inch hips. "You can stand outside with a picket sign, but I feel like the best way is to change the industry is from within," he said. Finally, one of the biggest, most influential players in fashion is making a huge move to recognize that beauty goes far beyond fitting into sample size.īart believes the industry can shift to include many, many more models of diverse sizes. Giving a size 8, 5' 6" model the same significance as a size zero, 6' one sends a powerful message to the fashion industry, which has largely reduced beauty to one size, shape, height, and race for a very long time. Rather, they'll sit on the agency's board alongside its current roster of supermodels. ![]() IMG won't segment new signees who don't fit the standard fashion model size-zero, 5' 10"-tall mold into their own division. "We just want to represent the best people in the industry." "We want to be an ageless, raceless, weightless agency," IMG Models Senior Vice President and Managing Director Ivan Bart told exclusively in New York Saturday at a career summit put on by Cosmopolitan magazine, the Council of Fashion Designers of America, and Lancome. Yet now, the world's top modeling agency IMG, which represents everyone from Gisele to Joan Smalls to Kate Upton, is starting an initiative to sign models of all shapes, sizes, ages, races, and heights. This is the reason the fashion world has been so controversial for the past decade and a half: since the "heroin chic" look took off in the nineties, diversity seems to have been all but completely sapped from the high fashion magazine editorials and runway shows that are supposed to project what "beauty" looks like to the entire world. She made her runway debut in designer Sophie Theallet’s fall fashion show, and walked in Carine Roitfeld’s amfAR Gala fashion show at the Cannes Film Festival.A cast of white, rail-thin, super-tall models. The agency is launching a brand new men’s plus-size division called ‘Brawn,’ rather than the typical big and tall. ![]() ![]() Meisel also photographed her for the 2015 Pirelli Calendar. Soon after, Steven Meisel photographed her for Vogue Italia and she has since appeared in such magazines as W, CR Fashion Book, American Vogue and on the covers of i-D and S Moda.Ī size 12, Huffine also appeared in Lane Bryant’s controversial “I’m No Angel” and “Plus is Equal” ad campaigns, as well as campaigns for Marina Rinaldi, Marks & Spencer, Macy’s, Bloomingdale’s, Nordstrom and Torrid. Huffine received her big break in an editorial feature in V magazine called “Curves Ahead,” photographed by Sølve Sundsbø. She joins other IMG “Curve” models such as Ashley Graham, Chelsea Miller, Danielle Redman, Precious Lee and Tara Lynn, as well as Zach Miko, who is IMG’s first “Brawn” model. IMG’S NEW ADDITION: IMG Models has signed Candice Huffine, a 31-year-old plus-size model, to an exclusive contract. ![]()
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